According to Statista, the number of smartphone users was approximately 748 million in the year 2020 and this figure is projected to surpass 1.5 billion in 2040. Now, we can assume the pace of the growing number of smartphone users across the world.
And this is something that business owners can’t ignore. No matter what business you own, you should make a solid strategy to target the growing number of mobile users. A mobile-friendly web design helps you target smartphone users. These websites are capable of working properly on different devices irrespective of their screen sizes.
In other words, a mobile-friendly website opens across different devices without hiding anything. And thus, it helps your business target the largest number of fast-growing mobile users across the world and grabs a wonderful opportunity to prosper business by increasing its revenue.
Ways How a Mobile-Friendly Web Design Increase your Business Revenue
Let’s discuss here how a mobile-friendly web design works effectively when it comes to propelling your business and thus ensures your fast growth. Take a look.
1. Accessible
One of the greatest traits of a mobile-friendly website is it comes with the ability of easy accessibility. Besides, smartphone users also get a wonderful opportunity to access your website anytime. The website has a mobile-friendly attribute that enables users to engage with your business across multiple devices. And they don’t witness any inconvenience while accessing this device.
A top website designing company in Bangalore suggests the ease of accessibility of a mobile-friendly web design works effectively in establishing a loyal and also long-term relationship with customers. It also helps in improving customer retention. Therefore, businesses get opportunities to increase conversion, sales, and ROI.
2. Good for SEO
We all are aware of the fact that search engine optimization is a reliable technique to improve the search engine ranking of your website. And the most interesting thing about the mobile-friendly website is it’s good for SEO.
According to Google’s announcement made in 2015, mobile-friendliness is one of the ranking factors for websites. It reflects that having a mobile-friendly design for your website lets you avail liberty to rank your website easily. It gives you an edge over your competitors, especially those that don’t have a web mobile responsive design for their business.
If your website appears top in the search results, it can easily grab the attention of visitors and can generate maximum traffic, which is indeed a great sign for increasing your business ROI.
3. Create Trust and Credibility
No business can progress and sustain itself in today’s highly competitive market for the long term without establishing trust and credibility among customers. Be it retaining your current customer segments or focusing on a completely new demographic, it’s crucial to establish complete trust and credibility.
Your customers should be able to access your brand easily and also any time. Besides, they should also have a feeling that your business is fully credible and reliable. Having a mobile-compatible website design for your business helps you get rid of it. It makes it possible for you to create trust among your target customers in the easiest way.
Be it your new or old customers, a mobile-friendly website reflects some positive signs of your brand in terms of adaptive, higher flexibility, matching customer demand, and many more. It also indicates that your business matches the customers’ demand by innovating your products and services.
With a mobile-friendly website, one can make customers’ journeys smooth and also offers a great sense of reliability and authenticity when it comes to the customer journey.
4. Rising Trend of Mobile Shopping
Mobile shopping is in trend with people’s growing propensity toward online shopping. According to Statista, 70.4% of sales were recorded through mobile platforms in 2020 and this figure reached 72.9% in 2021.
The above figure reflects a great dominance in the eCommerce industry, which has indeed a higher impact on retail sales. So, if your business also seeks to benefit from the rising trend of mobile shopping, you need to have a web mobile responsive design for your business.
It helps you make your foothold strong no matter how competitive your business environment is. It prevents you from losing your customers. The credit goes to a mobile-friendly website that makes shopping from smartphones quite easy while delivering an outstanding experience to users.
5. Easy To Contact Clients
Another greatest advantage of having a mobile-friendly website for your business is it enables your clients to contact your sales representatives easily. Since your potential customers visit your website through their smartphones, they will call you directly if they find your products and services are suitable for them.
They just need to click on the provided number by your business, they can dial the number hassle-free. The process is indeed easy when compared to finding your contact number on a computer system and then typing the same on the mobile phone. It indeed works in strengthening your communication with your clients.
6. Good User Experience
A well-designed and mobile-friendly website always deliver a wonderful user experience with easy navigation, mobile-friendliness, and various other features. It shows how much your brand cares about users. And this prompts your customers to approach you for buying your products and services.
Final Words
A website with a mobile-friendly design helps your business in various ways while ensuring your business growth. Above are the ways your business gets benefits from a website that has a mobile-friendly design. All you need to do is hire a reputed mobile-friendly website designer that can cater to your needs.